Your brand represents who you are, and your logo distills that into one image. Designing a logo is like creating a portrait of an organization. A logo has to work at a half inch, on the bottom of an email,
A logo is a portrait of your organization
What a redesign can do for your website traffic
A few years ago, 3 Choices was involved with the launch of the Washington Nonprofit Institute website. The site provides materials for 24/7 learning to members of the nonprofit sector across the state of Washington. At the time, we created
Aim for Action: How to get people to do what you want them to do
In the mid-1980’s, when I worked at an in-house print department, my employer purchased a bar-coding system to keep track of our work. They installed it and trained us on its use. Much to my surprise, department members rebelled and